マヨネーズの世界市場2023-2028:産業動向、シェア、規模、成長、機会・予測

◆英語タイトル:Mayonnaise Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

IMARCが発行した調査報告書(IMARC23AP104)◆商品コード:IMARC23AP104
◆発行会社(リサーチ会社):IMARC
◆発行日:2023年3月2日
◆ページ数:143
◆レポート形式:英語 / PDF
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◆調査対象地域:グローバル
◆産業分野:食品
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❖ レポートの概要 ❖

アイマーク社の本調査資料によると、2022年に123億ドルであった世界のマヨネーズ市場規模が、2028年までに157億ドルとなり、予測期間中にCAGR4.08%で拡大すると見込まれています。本書は、マヨネーズの世界市場を徹底的に分析し、市場の現状や今後の動向をまとめた資料です。序論、範囲・調査手法、エグゼクティブサマリー、イントロダクション、種類別(無添加マヨネーズ、フレーバーマヨネーズ)分析、エンドユーザー別(企業、小売)分析、流通チャネル別(スーパーマーケット・ハイパーマーケット、コンビニエンスストア、オンライン小売、専門店、その他)分析、地域別(北米、アジア太平洋、ヨーロッパ、中南米、中東・アフリカ)分析、マヨネーズ製造工程、競争状況など、以下の構成で掲載しています。また、本書内には、Nestlé SA、Ajinomoto Co.、Inc.、McCormick & Company、Inc.、Kraft Heinz Company、Unilever PLCなど、参入企業情報が含まれています。
・序論
・範囲・調査手法
・エグゼクティブサマリー
・イントロダクション
・世界のマヨネーズ市場規模:種類別
- 無添加マヨネーズの市場規模
- フレーバーマヨネーズの市場規模
・世界のマヨネーズ市場規模:エンドユーザー別
- 企業における市場規模
- 小売における市場規模
・世界のマヨネーズ市場規模:流通チャネル別
- スーパーマーケット・ハイパーマーケットチャネルの市場規模
- コンビニエンスストアチャネルの市場規模
- オンライン小売チャネルの市場規模
- 専門店チャネルの市場規模
- その他の市場規模
・世界のマヨネーズ市場規模:地域別
- 北米のマヨネーズ市場規模
- アジア太平洋のマヨネーズ市場規模
- ヨーロッパのマヨネーズ市場規模
- 中南米のマヨネーズ市場規模
- 中東・アフリカのマヨネーズ市場規模
・マヨネーズ製造工程
・競争状況

The global mayonnaise market size reached US$ 12.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 15.7 Billion by 2028, exhibiting a growth rate (CAGR) of 4.08% during 2023-2028.

Mayonnaise is a thick, white, creamy condiment prepared from emulsifying eggs, oil, lime juice, and vinegar. It is rich in vitamins, minerals, potassium, sodium, fats, carbohydrates, and other essential nutrients. Its consumption is consequently associated with several health benefits, such as moisturizing rough and chapped skin, maintaining heart health, improving blood sugar levels, reducing inflammation, and promoting healthy hair, skin, and nail growth. It also improves blood circulation, minimizes the risk of developing cardiovascular diseases, and treats symptoms of arthritis, colon inflammation, and depression. At present, mayonnaise is widely utilized in the preparation of different food products across the globe.

Mayonnaise Market Trends:
Mayonnaise is used in burgers, sandwiches, salads, dips, sauce, pasta, pizza, and other food products served at restaurants, bakeries, and cafes around the world. This, in confluence with the burgeoning food and beverage (F&B) industry, represents one of the major factors bolstering the market growth. In addition, the increasing working population, rapid urbanization, expanding purchasing power, and improving living standards of individuals are driving the demand for on-the-go mayonnaise-based food items. Apart from this, product manufacturers are introducing cheese, mint, lime, BBQ, chipotle and tandoori flavors. They are also focusing on launching vegan, organic, and egg-less variants on account of the increasing adoption of veganism and vegetarian diet. Besides this, manufacturers are investing in advertising campaigns, such as celebrity endorsements and social media campaigns, to improve their existing sales and profitability. Furthermore, the expansion of organized distribution channels, such as hypermarkets, supermarkets, convenience stores, grocery stores, and online shopping applications, are offering lucrative growth opportunities to industry players.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global mayonnaise market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, end use and distribution channel.

Breakup by Type:
Unflavored mayonnaise
Flavored mayonnaise

Unflavored mayonnaise dominates the market as it is used in the preparation of various dishes.

Breakup by End Use:
Institutional
Retail

Mayonnaise finds extensive application in the institutional sector.

Breakup by Distribution Channel:
Supermarkets and hypermarkets
Convenience stores
Online retailers
Specialty store
Others

Supermarkets and hypermarkets hold the majority of the market share as they have vast collections and easy access to products.

Regional Insights:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

North America holds the majority of the global mayonnaise market share due to the escalating demand for snacks in the region.

Competitive Landscape:
The market is concentrated in nature with only a few players sharing the majority of the global market. Some of the leading players operating in the market are:

Nestlé SA
Ajinomoto Co., Inc.
McCormick & Company, Inc.
Kraft Heinz Company
Unilever PLC

Key Questions Answered in This Report
1. What was the size of the global mayonnaise market in 2022?
2. What is the expected growth rate of the global mayonnaise market during 2023-2028?
3. What are the key factors driving the global mayonnaise market?
4. What has been the impact of COVID-19 on the global mayonnaise market?
5. What is the breakup of the global mayonnaise market based on the type?
6. What is the breakup of the global mayonnaise market based on the end use?
7. What is the breakup of the global mayonnaise market based on the distribution channel?
8. What are the key regions in the global mayonnaise market?
9. Who are the key players/companies in the global mayonnaise market?

❖ レポートの目次 ❖

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Mayonnaise Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Type
5.5 Market Breakup by End Use
5.6 Market Breakup by Distribution Channel
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.10.1 Overview
5.10.2 Research and Development
5.10.3 Raw Material Procurement
5.10.4 Manufacturing
5.10.5 Marketing
5.10.6 Distribution
5.10.7 End-Use
5.11 Porters Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
6 Market Breakup by Type
6.1 Unflavoured Mayonnaise
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Flavoured Mayonnaise
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by End Use
7.1 Institutional
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Retail
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Convenience Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Online Retailers
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Specialty Stores
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Region
9.1 North America
9.1.1 United States
9.1.1.1 Market Trends
9.1.1.2 Market Forecast
9.1.2 Canada
9.1.2.1 Market Trends
9.1.2.2 Market Forecast
9.2 Asia Pacific
9.2.1 China
9.2.1.1 Market Trends
9.2.1.2 Market Forecast
9.2.2 Japan
9.2.2.1 Market Trends
9.2.2.2 Market Forecast
9.2.3 India
9.2.3.1 Market Trends
9.2.3.2 Market Forecast
9.2.4 South Korea
9.2.4.1 Market Trends
9.2.4.2 Market Forecast
9.2.5 Australia
9.2.5.1 Market Trends
9.2.5.2 Market Forecast
9.2.6 Indonesia
9.2.6.1 Market Trends
9.2.6.2 Market Forecast
9.2.7 Others
9.2.7.1 Market Trends
9.2.7.2 Market Forecast
9.3 Europe
9.3.1 Germany
9.3.1.1 Market Trends
9.3.1.2 Market Forecast
9.3.2 France
9.3.2.1 Market Trends
9.3.2.2 Market Forecast
9.3.3 United Kingdom
9.3.3.1 Market Trends
9.3.3.2 Market Forecast
9.3.4 Italy
9.3.4.1 Market Trends
9.3.4.2 Market Forecast
9.3.5 Spain
9.3.5.1 Market Trends
9.3.5.2 Market Forecast
9.3.6 Russia
9.3.6.1 Market Trends
9.3.6.2 Market Forecast
9.3.7 Others
9.3.7.1 Market Trends
9.3.7.2 Market Forecast
9.4 Latin America
9.4.1 Brazil
9.4.1.1 Market Trends
9.4.1.2 Market Forecast
9.4.2 Mexico
9.4.2.1 Market Trends
9.4.2.2 Market Forecast
9.4.3 Others
9.4.3.1 Market Trends
9.4.3.2 Market Forecast
9.5 Middle East and Africa
9.5.1 Market Trends
9.5.2 Market Breakup by Country
9.5.3 Market Forecast
10 Mayonnaise Manufacturing Process
10.1 Product Overview
10.2 Raw Material Requirements
10.3 Manufacturing Process
10.4 Key Success and Risk Factors
11 Competitive Landscape
11.1 Market Structure
11.2 Key Players
11.3 Profiles of Key Players
11.3.1 Nestlé SA
11.3.1.1 Company Overview
11.3.1.2 Description
11.3.1.3 Product Portfolio
11.3.1.4 Financials
11.3.1.5 SWOT Analysis
11.3.2 Ajinomoto Co., Inc.
11.3.2.1 Company Overview
11.3.2.2 Description
11.3.2.3 Product Portfolio
11.3.2.4 Financials
11.3.2.5 SWOT Analysis
11.3.3 McCormick & Company, Inc.
11.3.3.1 Company Overview
11.3.3.2 Description
11.3.3.3 Product Portfolio
11.3.3.4 Financials
11.3.3.5 SWOT Analysis
11.3.4 Kraft Heinz Company
11.3.4.1 Company Overview
11.3.4.2 Description
11.3.4.3 Product Portfolio
11.3.4.4 Financials
11.3.4.5 SWOT Analysis
11.3.5 Unilever PLC
11.3.5.1 Company Overview
11.3.5.2 Description
11.3.5.3 Product Portfolio
11.3.5.4 Financials
11.3.5.5 SWOT Analysis



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