目次
第1章:グローバルカミソリ市場 エグゼクティブサマリー
1.1. 市場規模および予測(2022年~2032年)
1.2. 地域別概観
1.3. セグメント別概観
1.3.1. 製品別
1.3.2. 消費者別
1.3.3. 流通チャネル別
1.4. 主要市場動向
1.5. 不況の影響分析
1.6. アナリストの推奨
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第2章:市場定義および調査の前提条件
2.1. 調査の目的
2.2. 市場定義
2.3. 調査の前提条件
2.3.1. 対象および除外基準
2.3.2. 制限
2.3.3. 供給サイド分析
2.3.4. 需要サイド分析
2.4. 推定方法
2.5. 調査対象年
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第3章:市場力学
3.1. 市場推進要因
3.1.1. グルーミング製品の普及拡大
3.1.2. カミソリデザインにおける技術的進歩
3.1.3. 包装における持続可能性のトレンド
3.2. 市場の課題
3.2.1. 代替グルーミングソリューションとの競争
3.2.2. 新興市場における価格感度
3.3. 市場機会
3.3.1. サブスクリプションベースのカミソリモデルの成長
3.3.2. 女性用グルーミング製品の需要増加
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第4章:業界分析
4.1. ポーターのファイブフォース分析
4.2. PESTEL分析
4.3. グルーミング製品における破壊的イノベーション
4.4. 主な投資機会
4.5. 専門家の推奨
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第5章:製品別世界市場規模および予測(2022年~2032年)
5.1. カートリッジ
5.2. 使い捨て
5.3. 電気式
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第6章:消費者別世界市場規模および予測(2022年~2032年)
6.1. 男性
6.2. 女性
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第7章:流通チャネル別世界市場規模および予測(2022年~2032年)
7.1. スーパーマーケットおよびハイパーマーケット
7.2. コンビニエンスストア
7.3. オンライン
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第8章:地域別分析(2022年~2032年)
8.1. 北米
8.1.1. 米国
8.1.2. カナダ
8.1.3. メキシコ
8.2. ヨーロッパ
8.2.1. ドイツ
8.2.2. 英国
8.2.3. フランス
8.2.4. イタリア
8.2.5. スペイン
8.3. アジア太平洋
8.3.1. 中国
8.3.2. 日本
8.3.3. インド
8.3.4. オーストラリアおよびニュージーランド
8.4. ラテンアメリカ
8.4.1. ブラジル
8.5. 中東およびアフリカ
8.5.1. サウジアラビア
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第9章:競合他社に関する情報
9.1. 主要企業のSWOT分析
9.1.1. Procter & Gamble
9.1.2. Koninklijke Philips N.V.
9.1.3. Edgewell Personal Care
9.2. 戦略的展開
9.3. 市場シェア分析
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第10章:調査プロセス
10.1. データ収集の処置
10.2. 市場推定の方法
10.3. 検証プロセス
This growth is attributed to the increasing emphasis on personal grooming, heightened by growing disposable incomes and evolving consumer preferences globally.
Technological advancements, such as precision blade design, ergonomic handles, and enhanced electric razors, are redefining the consumer experience. The rising popularity of subscription-based razor services adds convenience and affordability for customers, fostering brand loyalty and repeat purchases. Moreover, the shift toward sustainability—evident in eco-friendly materials and recyclable packaging—is appealing to environmentally conscious buyers.
Men dominate the consumer segment due to the strong cultural and aesthetic emphasis on grooming. However, the women's segment is anticipated to grow at the fastest rate, driven by an increasing focus on hygiene and personal care products tailored to their needs. Furthermore, online channels are emerging as the leading distribution medium, driven by the convenience of e-commerce platforms and exclusive digital marketing campaigns.
Regionally, North America maintained the largest share in 2024, supported by premium product offerings and high disposable incomes. However, the Asia Pacific market is projected to exhibit the fastest growth, with increasing consumer awareness and adoption of grooming products in emerging economies like India and China.
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Major Market Players Included in This Report Are:
• Procter & Gamble
• Koninklijke Philips N.V.
• Edgewell Personal Care
• Harry's, Inc.
• BIC
• Syska
• Nova India
• DORCO CO, LTD.
• B. Braun SE
• Supermaxdrugs
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The Detailed Segments and Sub-Segments of the Market Are Explained Below:
By Product:
• Cartridge
• Disposable
• Electric
By Consumer:
• Men
• Women
By Distribution Channel:
• Supermarkets & Hypermarkets
• Convenience Stores
• Online
By Region:
• North America
o U.S.
o Canada
o Mexico
• Europe
o Germany
o UK
o France
o Italy
o Spain
• Asia Pacific
o China
o Japan
o India
o Australia & New Zealand
• Latin America
o Brazil
• Middle East & Africa
o Saudi Arabia
Years considered for the study are as follows:
Historical year – 2022
Base year – 2023
Forecast period – 2024 to 2032
Key Takeaways
• Comprehensive market estimates and forecasts covering the years 2022–2032.
• Annualized revenue trends analyzed across segments and regions for 2024 and forecasted to 2032.
• Insights into technological advancements, including electric razor innovations and sustainable packaging solutions.
• Analysis of emerging trends, such as subscription-based razor models and personalized grooming products.
• Strategic evaluation of growth opportunities in developing markets, particularly in Asia Pacific.
• Competitive analysis featuring leading companies and their strategic developments.
• Analysis of consumer trends, including the increasing demand for razors among women and the rising popularity of online shopping channels.
• Regional growth dynamics, identifying North America as a dominant player and Asia Pacific as the fastest-growing market.
• Detailed breakdown of product categories, consumer types, and distribution channels driving the market.
• Identification of challenges, such as competition from alternative grooming methods and sustainability challenges.
Table of Contents
Chapter 1: Global Razor Market Executive Summary
1.1. Market Size & Forecast (2022–2032)
1.2. Regional Overview
1.3. Segmental Summary
1.3.1. By Product
1.3.2. By Consumer
1.3.3. By Distribution Channel
1.4. Key Market Trends
1.5. Recession Impact Analysis
1.6. Analyst Recommendations
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Chapter 2: Market Definition and Research Assumptions
2.1. Research Objectives
2.2. Market Definition
2.3. Research Assumptions
2.3.1. Inclusion & Exclusion Criteria
2.3.2. Limitations
2.3.3. Supply-Side Analysis
2.3.4. Demand-Side Analysis
2.4. Estimation Methodology
2.5. Years Considered for the Study
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Chapter 3: Market Dynamics
3.1. Market Drivers
3.1.1. Rising Adoption of Grooming Products
3.1.2. Technological Advancements in Razor Design
3.1.3. Sustainability Trends in Packaging
3.2. Market Challenges
3.2.1. Competition from Alternative Grooming Solutions
3.2.2. Price Sensitivity in Emerging Markets
3.3. Market Opportunities
3.3.1. Growth in Subscription-Based Razor Models
3.3.2. Increasing Demand for Women’s Grooming Products
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Chapter 4: Industry Analysis
4.1. Porter’s Five Forces Analysis
4.2. PESTEL Analysis
4.3. Disruptive Innovations in Grooming Products
4.4. Top Investment Opportunities
4.5. Expert Recommendations
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Chapter 5: Global Market Size and Forecast by Product (2022–2032)
5.1. Cartridge
5.2. Disposable
5.3. Electric
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Chapter 6: Global Market Size and Forecast by Consumer (2022–2032)
6.1. Men
6.2. Women
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Chapter 7: Global Market Size and Forecast by Distribution Channel (2022–2032)
7.1. Supermarkets & Hypermarkets
7.2. Convenience Stores
7.3. Online
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Chapter 8: Regional Analysis (2022–2032)
8.1. North America
8.1.1. U.S.
8.1.2. Canada
8.1.3. Mexico
8.2. Europe
8.2.1. Germany
8.2.2. UK
8.2.3. France
8.2.4. Italy
8.2.5. Spain
8.3. Asia Pacific
8.3.1. China
8.3.2. Japan
8.3.3. India
8.3.4. Australia & New Zealand
8.4. Latin America
8.4.1. Brazil
8.5. Middle East & Africa
8.5.1. Saudi Arabia
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Chapter 9: Competitive Intelligence
9.1. SWOT Analysis of Key Companies
9.1.1. Procter & Gamble
9.1.2. Koninklijke Philips N.V.
9.1.3. Edgewell Personal Care
9.2. Strategic Developments
9.3. Market Share Analysis
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Chapter 10: Research Process
10.1. Data Collection Techniques
10.2. Market Estimation Methods
10.3. Validation Process
❖ 掲載企業 ❖
Procter & Gamble、Koninklijke Philips N.V.、Edgewell Personal Care、Harry's, Inc.、BIC、Syska、Nova India、DORCO CO, LTD.、B. Braun SE、Supermaxdrugsなど
❖ 免責事項 ❖
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