建築用コーティング剤の世界市場予測(~2028):樹脂タイプ別、技術別、コーティングタイプ別、ユーザータイプ別、用途別、地域別

◆英語タイトル:Architectural Coatings Market by Resin Type (Acrylic, Alkyd, vinyl, Polyurethane), Technology (Waterborne, Solventborne), Coating Type (Interior and Exterior), User Type (DIY and Professional), Application, and Region - Global Forecast to 2028

MarketsandMarketsが発行した調査報告書(CH3420-23)◆商品コード:CH3420-23
◆発行会社(リサーチ会社):MarketsandMarkets
◆発行日:2023年5月15日
◆ページ数:285
◆レポート形式:英語 / PDF
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◆調査対象地域:グローバル
◆産業分野:化学
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❖ レポートの概要 ❖

マーケッツアンドマーケッツ社では、世界の建築用コーティング剤市場規模が2023年の850億ドルから2028年には1,027億ドルへ、2023年から2028年の間に年平均3.9%で成長すると予測しています。当調査資料では、建築用コーティング剤の世界市場について調査・分析し、イントロダクション、調査手法、エグゼクティブサマリー、プレミアムインサイト、市場概要、技術別(水系コーティング剤、溶剤系コーティング剤、粉末コーティング剤)分析、樹脂タイプ別(アクリル樹脂、アルキド樹脂、ポリウレタン樹脂、ビニル樹脂、その他)分析、ユーザータイプ別(DIY、プロ)分析、コーティングタイプ別(内装、外装)分析、地域別(アジア太平洋、北米、ヨーロッパ、中東/アフリカ、南米)分析、競争状況などの項目を掲載しています。なお、当書に掲載されている企業情報には、The Sherwin-Williams Company (US)、PPG Industries, Inc (US)、AkzoNobel N.V. (The Netherlands)、BASF Coating GMBH (Germany)、Jotun A/s (Norway)、Asian Paints Limited (India)、Kansai Paint Co., Ltd (Japan)、Nippon Paint Holding Co., Ltd (Japan)などが含まれています。
・イントロダクション
・調査手法
・エグゼクティブサマリー
・プレミアムインサイト
・市場概要
・世界の建築用コーティング剤市場規模:技術別
  - 水系コーティング剤の市場規模
  - 溶剤系コーティング剤の市場規模
  - 粉末コーティング剤の市場規模
・世界の建築用コーティング剤市場規模:樹脂タイプ別
  - アクリル樹脂の市場規模
  - アルキド樹脂の市場規模
  - ポリウレタン樹脂の市場規模
  - ビニル樹脂の市場規模
  - その他樹脂タイプの市場規模
・世界の建築用コーティング剤市場規模:ユーザータイプ別
  - DIYにおける市場規模
  - プロにおける市場規模
・世界の建築用コーティング剤市場規模:コーティングタイプ別
  - 内装コーティングの市場規模
  - 外装コーティングの市場規模
・世界の建築用コーティング剤市場規模:地域別
  - アジア太平洋の建築用コーティング剤市場規模
  - 北米の建築用コーティング剤市場規模
  - ヨーロッパの建築用コーティング剤市場規模
  - 中東/アフリカの建築用コーティング剤市場規模
  - 南米の建築用コーティング剤市場規模
・競争状況
・企業情報

“建築用コーティング剤の世界市場規模は2023年の850億米ドルから2028年には1027億米ドルに成長し、2023年から2028年の年平均成長率は3.9%と予測”
建築用コーティング剤の住宅建設用途は、再塗装セグメントが主流です。外壁の塗料やコーティングは天候や汚染によって色あせするため、改修や補修が必要になります。このため、住宅の塗り替え市場では建築用コーティング剤のニーズが高まっています。米国では、住宅リフォームの需要が伸びているのは、現在の住宅の65%が1990年代以前に建てられたものであることが主な原因であることが判明しています。最近の人々は、以前の世代よりも長く家に住んでおり、その結果、住宅リフォームへの支出が増加しています。

“ポリウレタン樹脂タイプセグメントは予測期間中に最も高いCAGRを記録する見込み”
ポリウレタン樹脂は、多価アルコールと有機ジイソシアネートの組み合わせによって作られます。ポリウレタン樹脂塗料は優れた耐久性、硬度、光沢を持ち、洗浄も簡単です。そのため、ポリウレタン樹脂塗料は世界中でさまざまな用途に使われています。ポリウレタン樹脂は、建築用コーティング剤によく使われるポリマーの一種です。この樹脂には、耐久性、耐摩耗性、耐傷性など多くの利点があります。また、UVカット効果により、表面の色あせを防ぐこともできます。ポリウレタン樹脂はこのような利点から、外装・内装どちらの塗料にもよく使われています。ポリウレタン樹脂は、デッキの床材、窓枠、壁パネルなどの建築用コーティング剤によく使われています。ポリウレタン樹脂はまた、さまざまな色や質感を作り出すために、幅広い着色剤に使用されることもあります。

” 技術別ではパウダーコーティング分野が予測期間中に最も高いCAGRを記録する見込み”
パウダーベース工法は、乾燥した樹脂パウダーを使用して、熱可塑性または熱硬化性フィルムで基材をコーティングします。コーティングは、パウダー・スプレー・キャノンまたは流動床タンクで基材にパウダーの層を付け、加熱してパウダーを溶かした後に形成されます。ゼロVOCまたはノンVOC塗料に対する環境規制がますます厳しくなっていることが、パウダーベースのカテゴリー拡大の大きな原動力となっています。パウダーベースの技術は環境に優しく、耐食性、チッピング、高品質な仕上がり、耐摩耗性などのユニークな特性により、急速に増加すると予測されています。また、湿気、熱、化学薬品からも保護します。これらのパワーコーティングはVOCの発生が非常に少ないとされています。

“中東・アフリカの建築用コーティング剤市場は予測期間中に最も高いCAGRを記録すると推定”
サウジアラビア、南アフリカ、その他の中東・アフリカ諸国を分析しており、この地域は世界人口の20%を占め、大規模な住宅建築が必要です。この需要は、中産階級の人口増加とともに、塗料事業の緩やかな成長に寄与すると思われます。中東の経済成長は、湾岸協力会議(GCC)の商業的見通しを発展させる上で重要な要素です。中東およびアフリカ諸国の大半は、建築部門に大規模な投資を行っています。これは、石油や石油関連事業から他の産業分野へと経済を多角化するためです。しかし、原油価格の変動や地政学的緊張が成長率に与える影響は小さいと予想されます。

建築用コーティング剤市場における主要参入企業のプロファイルの内訳:
– 企業タイプ別: ティア1:46%、ティア2:43%、ティア3:27%
– 指定別: Cレベル:21%、Dレベル:23%、その他:56%
– 地域別 北米:37%、アジア太平洋地域:26%、ヨーロッパ:23%、中東・アフリカ:10%、南米:4%

本レポートに掲載されている主要企業は、The Sherwin-Williams Company (US), PPG Industries, Inc (US), AkzoNobel N.V. (The Netherlands), BASF Coating GMBH (Germany), Jotun A/s (Norway), Asian Paints Limited (India), Kansai Paint Co., Ltd (Japan), Nippon Paint Holding Co., Ltd (Japan), RPM International, Inc (US), Masco Corporation (US)などです。

調査範囲
この調査レポートは、建築用コーティング剤市場を樹脂タイプ別(アクリル、アルキド、ビニル、ポリウレタン、その他)に分類しています。技術別(水系、溶剤系、粉体塗料)、コーティングタイプ別(内装、外装)、 ユーザータイプ別(DIYとプロフェッショナル、用途別(住宅用、非住宅用)、地域別(北米、欧州、アジア太平洋、中東&アフリカ、南米)とセグメントされています。建築用コーティング剤市場の成長に影響を与える促進要因、阻害要因、課題、機会などの主要要因に関する詳細情報を網羅しています。主要な業界プレイヤーを詳細に分析し、事業概要、ソリューション、サービス、主要戦略、契約、パートナーシップ、協定、新製品・サービスの発表、M&A、建築用コーティング剤市場に関連する最近の動向などに関する洞察を提供します。建築用コーティング剤市場のエコシステムにおける今後の新興企業の競争分析もカバーしています。このレポートを購入する理由 本レポートは、建築用コーティング剤市場全体とサブセグメントの収益概算の近似値に関する情報を提供することで、同市場の市場リーダー/新規参入者に役立ちます。本レポートは、利害関係者が競争状況を理解し、自社のビジネスをより良く位置づけ、適切な市場参入戦略を計画するためのより多くの洞察を得るのに役立ちます。また、本レポートは、関係者が市場動向を理解するのに役立ち、主要な市場促進要因、阻害要因、課題、機会に関する情報を提供します。

本レポートは、以下のポイントに関する洞察を提供します:
– 主な促進要因(持続可能な原材料の建築・建設に対する需要の高まり)、阻害要因(原材料価格の変動)、機会(未開拓市場の拡大)、課題(厳しい規制政策)分析。
– 製品開発/イノベーション: 建築用コーティング剤市場における今後の技術、研究開発活動、新製品・サービス開始に関する詳細な洞察
– 市場開発: 有利な市場に関する包括的情報 – 当レポートでは、様々な地域の建築用コーティング剤市場を分析
– 市場の多様化: 建築用コーティング剤市場における新製品&サービス、未開拓地域、最近の開発、投資に関する詳細情報
– 競合評価: The Sherwin-Williams Company (US), PPG Industries, Inc (US), AkzoNobel N.V. (The Netherlands), BASF Coating GMBH (Germany), Jotun A/s (Norway), Asian Paints Limited (India), Kansai Paint Co., Ltd (Japan), Nippon Paint Holding Co., Ltd (Japan), RPM International, Inc (US), Masco Corporation (US)などの主要企業の市場シェア、成長戦略、サービス内容を詳細に評価。また、本レポートは、関係者が建築用コーティング剤市場の動向を把握するのに役立ち、主要な市場促進要因、阻害要因、課題、機会に関する情報を提供

❖ レポートの目次 ❖

1 INTRODUCTION 39
1.1 STUDY OBJECTIVES 39
1.2 MARKET DEFINITION 39
1.2.1 INCLUSIONS 40
1.2.2 EXCLUSIONS 40
1.3 STUDY SCOPE 40
FIGURE 1 ARCHITECTURAL COATINGS MARKET SEGMENTATION 40
1.3.1 REGIONS COVERED 41
1.3.2 YEARS CONSIDERED 41
1.4 CURRENCY CONSIDERED 41
1.5 UNITS CONSIDERED 42
1.6 STAKEHOLDERS 42
1.7 SUMMARY OF CHANGES 42
2 RESEARCH METHODOLOGY 43
2.1 RESEARCH DATA 43
FIGURE 2 ARCHITECTURAL COATINGS MARKET: RESEARCH DESIGN 43
2.1.1 SECONDARY DATA 44
2.1.1.1 Key data from secondary sources 44
2.1.2 PRIMARY DATA 45
2.1.2.1 Key data from primary sources 45
2.1.2.2 Breakdown of primary interviews 45
FIGURE 3 BREAKDOWN OF PRIMARIES 45
2.1.2.3 Primary data sources 46
2.1.2.4 Key industry insights 46
2.2 MARKET SIZE ESTIMATION 46
2.2.1 BOTTOM-UP APPROACH 47
FIGURE 4 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 47
2.2.2 TOP-DOWN APPROACH 48
FIGURE 5 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 48
FIGURE 6 MARKET SIZE ESTIMATION, BY REGION 48
FIGURE 7 MARKET SIZE ESTIMATION, BY RESIN TYPE 49
2.2.3 SUPPLY-SIDE FORECAST 49
FIGURE 8 ARCHITECTURAL COATINGS MARKET: SUPPLY-SIDE FORECAST 49
FIGURE 9 METHODOLOGY FOR SUPPLY-SIDE SIZING OF ARCHITECTURAL COATINGS MARKET 49
2.2.4 RECESSION IMPACT 50
FIGURE 10 MAJOR FACTORS RESPONSIBLE FOR GLOBAL RECESSION AND THEIR IMPACT ON ARCHITECTURAL COATINGS MARKET 50
2.3 DATA TRIANGULATION 50
FIGURE 11 ARCHITECTURAL COATINGS MARKET: DATA TRIANGULATION 51
2.4 ASSUMPTIONS 51
2.5 LIMITATIONS 52
2.6 GROWTH RATE FORECAST 52
3 EXECUTIVE SUMMARY 53
TABLE 1 ARCHITECTURAL COATINGS MARKET SNAPSHOT, 2023 VS. 2028 54
FIGURE 12 ACRYLIC RESIN SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 54
FIGURE 13 WATERBORNE TECHNOLOGY TO CAPTURE LARGEST MARKET SHARE 55
FIGURE 14 RESIDENTIAL SEGMENT TO BE LARGER APPLICATION OF ARCHITECTURAL COATINGS 55
FIGURE 15 ASIA PACIFIC TO DOMINATE ARCHITECTURAL COATINGS MARKET DURING FORECAST PERIOD 56
4 PREMIUM INSIGHTS 58
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN ARCHITECTURAL COATINGS MARKET 58
FIGURE 16 ARCHITECTURAL COATINGS MARKET TO WITNESS MODERATE GROWTH DURING FORECAST PERIOD 58
4.2 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE 58
FIGURE 17 POLYURETHANE TO BE FASTEST-GROWING SEGMENT BETWEEN 2023 AND 2028 58
4.3 ARCHITECTURAL COATINGS MARKET, DEVELOPED VS. EMERGING ECONOMIES 59
FIGURE 18 EMERGING ECONOMIES TO WITNESS HIGHER GROWTH DURING FORECAST PERIOD 59
4.4 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE AND COUNTRY, 2022 59
FIGURE 19 CHINA ACCOUNTED FOR LARGEST MARKET SHARE IN 2022 59
4.5 ARCHITECTURAL COATINGS MARKET, BY KEY COUNTRY 60
FIGURE 20 INDIA TO EMERGE AS LUCRATIVE MARKET FOR ARCHITECTURAL COATINGS 60
5 MARKET OVERVIEW 61
5.1 INTRODUCTION 61
5.2 MARKET DYNAMICS 61
FIGURE 21 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN ARCHITECTURAL COATINGS MARKET 61
5.2.1 DRIVERS 62
5.2.1.1 Growth of construction sector 62
5.2.1.2 Eco-friendly coating systems 62
5.2.1.3 Durable coatings with better performance and esthetics 63
5.2.2 RESTRAINTS 63
5.2.2.1 Stringent regulatory policies 63
5.2.3 OPPORTUNITIES 64
5.2.3.1 Investments in emerging economies 64
5.2.4 CHALLENGES 64
5.2.4.1 Adoption of new technologies 64
5.2.4.2 Volatile prices of titanium dioxide 65
5.3 PORTER’S FIVE FORCES ANALYSIS 65
TABLE 2 ARCHITECTURAL COATINGS MARKET: PORTER’S FIVE FORCES ANALYSIS 65
FIGURE 22 PORTER’S FIVE FORCES ANALYSIS: ARCHITECTURAL COATINGS MARKET 66
5.3.1 THREAT OF NEW ENTRANTS 66
5.3.2 THREAT OF SUBSTITUTES 67
5.3.3 BARGAINING POWER OF BUYERS 67
5.3.4 BARGAINING POWER OF SUPPLIERS 67
5.3.5 INTENSITY OF COMPETITIVE RIVALRY 67
5.4 KEY STAKEHOLDERS AND BUYING CRITERIA 68
5.4.1 KEY STAKEHOLDERS IN BUYING PROCESS 68
FIGURE 23 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS 68
TABLE 3 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP APPLICATIONS (%) 68
5.4.2 BUYING CRITERIA 68
FIGURE 24 KEY BUYING CRITERIA FOR ARCHITECTURAL COATINGS 68
TABLE 4 KEY BUYING CRITERIA FOR ARCHITECTURAL COATINGS 69
5.5 MACROECONOMIC INDICATORS 69
5.5.1 INTRODUCTION 69
5.5.2 GDP TRENDS AND FORECAST 69
TABLE 5 TRENDS AND FORECAST OF GDP, PERCENTAGE CHANGE, 2020–2027 69
5.5.3 FORECAST OF GLOBAL CONSTRUCTION INDUSTRY 70
FIGURE 25 GLOBAL SPENDING IN CONSTRUCTION INDUSTRY, 2014–2035 71
5.6 GLOBAL ECONOMIC SCENARIO AFFECTING MARKET GROWTH 72
5.6.1 RUSSIA–UKRAINE WAR 72
5.6.2 CHINA 72
5.6.2.1 China’s debt problem 72
5.6.2.2 Australia–China trade war 73
5.6.2.3 Environmental commitments 73
5.6.3 EUROPE 73
5.6.3.1 Energy crisis in Europe 73
5.7 VALUE CHAIN ANALYSIS 74
FIGURE 26 ARCHITECTURAL COATINGS MARKET: VALUE CHAIN ANALYSIS 74
5.8 PRICING ANALYSIS 75
FIGURE 27 AVERAGE PRICE OF ARCHITECTURAL COATINGS, BY REGION (2022) 75
FIGURE 28 AVERAGE PRICE OF ARCHITECTURAL COATINGS, BY TECHNOLOGY (2022) 75
FIGURE 29 AVERAGE PRICE OF ARCHITECTURAL COATINGS, BY RESIN TYPE (2022) 76
FIGURE 30 AVERAGE PRICE OF ARCHITECTURAL COATINGS, BY COATING TYPE (2022) 76
FIGURE 31 AVERAGE PRICE OF ARCHITECTURAL COATINGS, BY KEY COMPANY (2023) 77

5.9 ECOSYSTEM 77
TABLE 6 ARCHITECTURAL COATINGS MARKET: SUPPLY CHAIN ANALYSIS 78
FIGURE 32 PAINTS & COATINGS ECOSYSTEM 79
5.10 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS 79
5.11 TRADE ANALYSIS 80
TABLE 7 COUNTRY-WISE EXPORT DATA, 2019–2021 (USD THOUSAND) 80
TABLE 8 COUNTRY-WISE IMPORT DATA, 2019–2021 (USD THOUSAND) 84
5.12 PATENT ANALYSIS 90
5.12.1 METHODOLOGY 90
5.12.2 PUBLICATION TRENDS 90
FIGURE 33 NUMBER OF PATENTS PUBLISHED, 2018–2023 90
5.12.3 TOP JURISDICTION 91
FIGURE 34 PATENTS PUBLISHED BY JURISDICTION, 2018–2023 91
5.12.4 TOP APPLICANTS 91
FIGURE 35 PATENTS PUBLISHED BY MAJOR APPLICANTS, 2018–2023 91
TABLE 9 TOP PATENT OWNERS 92
5.13 CASE STUDY ANALYSIS 92
5.14 TECHNOLOGY ANALYSIS 95
5.15 KEY CONFERENCES AND EVENTS, 2023 96
TABLE 10 ARCHITECTURAL COATINGS MARKET: KEY CONFERENCES AND EVENTS 96
5.16 TARIFF AND REGULATORY LANDSCAPE 96
5.16.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 96
TABLE 11 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 96
TABLE 12 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 97
TABLE 13 MIDDLE EAST & AFRICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 97
TABLE 14 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 97
6 ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY 98
6.1 INTRODUCTION 99
FIGURE 36 WATERBORNE COATINGS TO DOMINATE DURING FORECAST PERIOD 99
TABLE 15 ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 99
TABLE 16 ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 99
TABLE 17 ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 100
TABLE 18 ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 100

6.2 WATERBORNE COATINGS 100
6.2.1 DEMAND FOR ECO-FRIENDLY CLEARCOAT TO DRIVE MARKET 100
TABLE 19 WATERBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 101
TABLE 20 WATERBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 102
TABLE 21 WATERBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 102
TABLE 22 WATERBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 102
6.3 SOLVENTBORNE COATINGS 103
6.3.1 HIGH DURABILITY AND COST-EFFECTIVENESS TO DRIVE MARKET 103
TABLE 23 SOLVENTBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 103
TABLE 24 SOLVENTBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 104
TABLE 25 SOLVENTBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 104
TABLE 26 SOLVENTBORNE: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 104
6.4 POWDER COATINGS 105
6.4.1 ABRASION AND CORROSION RESISTANCE TO FUEL DEMAND FOR POWDER COATINGS 105
TABLE 27 POWDER COATINGS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 105
TABLE 28 POWDER COATINGS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 106
TABLE 29 POWDER COATINGS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 106
TABLE 30 POWDER COATINGS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 106
7 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE 108
7.1 INTRODUCTION 109
FIGURE 37 ACRYLIC TO BE LARGEST RESIN TYPE FOR ARCHITECTURAL COATINGS DURING FORECAST PERIOD 109
TABLE 31 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 109
TABLE 32 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 110
TABLE 33 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 110
TABLE 34 ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 110
7.2 ACRYLIC RESIN 111
7.2.1 RESISTANCE TO WATER AND ALKALI TO FUEL DEMAND FOR ACRYLIC RESINS 111
TABLE 35 PROPERTIES AND APPLICATIONS OF ACRYLIC PAINTS & COATINGS 111
TABLE 36 ACRYLIC RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 111
TABLE 37 ACRYLIC RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 112
TABLE 38 ACRYLIC RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 112
TABLE 39 ACRYLIC RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 112
7.3 ALKYD RESIN 113
7.3.1 COMPATIBILITY WITH COATING POLYMERS TO INCREASE DEMAND FOR ALKYD RESINS 113
TABLE 40 ALKYD RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 114
TABLE 41 ALKYD RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 114
TABLE 42 ALKYD RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 114
TABLE 43 ALKYD RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 115
7.4 POLYURETHANE RESIN 115
7.4.1 USE OF POLYURETHANE IN ARCHITECTURAL COATINGS TO DRIVE MARKET 115
TABLE 44 POLYURETHANE RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 115
TABLE 45 POLYURETHANE RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 116
TABLE 46 POLYURETHANE RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 116
TABLE 47 POLYURETHANE RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 116
7.5 VINYL RESIN 117
7.5.1 RESISTANCE TO WATER AND CHEMICALS TO FUEL DEMAND FOR VINYL RESIN 117
TABLE 48 VINYL RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 117
TABLE 49 VINYL RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 117
TABLE 50 VINYL RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 118
TABLE 51 VINYL RESIN: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 118
7.6 OTHER RESINS 118
7.6.1 EPOXY RESIN 118
7.6.2 UNSATURATED POLYESTER RESIN 119
7.6.3 SATURATED POLYESTER RESIN 119
TABLE 52 OTHERS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 119
TABLE 53 OTHERS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 119
TABLE 54 OTHERS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 120
TABLE 55 OTHERS: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 120
8 ARCHITECTURAL COATINGS MARKET, BY USER TYPE 121
8.1 INTRODUCTION 122
FIGURE 38 PROFESSIONAL SEGMENT TO ACCOUNT FOR LARGER SHARE OF ARCHITECTURAL COATINGS MARKET 122
TABLE 56 ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 122
TABLE 57 ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 122
TABLE 58 ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 122
TABLE 59 ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 123
8.2 DIY 123
8.2.1 INCREASE IN DIY PAINTING TO DRIVE MARKET 123
TABLE 60 DIY: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 123
TABLE 61 DIY: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 123
TABLE 62 DIY: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 124
TABLE 63 DIY: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 124
8.3 PROFESSIONAL 124
8.3.1 INCREASE IN SPENDING POWER OF CONSUMERS TO SUPPORT MARKET GROWTH 124
TABLE 64 PROFESSIONAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 125
TABLE 65 PROFESSIONAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 125
TABLE 66 PROFESSIONAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 125
TABLE 67 PROFESSIONAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 126
9 ARCHITECTURAL COATINGS MARKET, BY COATING TYPE 127
9.1 INTRODUCTION 128
FIGURE 39 INTERIOR SEGMENT TO ACCOUNT FOR LARGER SHARE DURING FORECAST PERIOD 128
TABLE 68 ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 128
TABLE 69 ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 128
TABLE 70 ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 129
TABLE 71 ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 129

9.2 INTERIOR 129
9.2.1 INCREASING RENOVATION ACTIVITIES TO FUEL DEMAND FOR PREMIUM COATINGS 129
TABLE 72 INTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 130
TABLE 73 INTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 130
TABLE 74 INTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 130
TABLE 75 INTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 131
9.3 EXTERIOR 131
9.3.1 HIGH DURABILITY TO INCREASE DEMAND FOR ARCHITECTURAL COATINGS 131
TABLE 76 EXTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 131
TABLE 77 EXTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 131
TABLE 78 EXTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 132
TABLE 79 EXTERIOR: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 132
10 ARCHITECTURAL COATINGS MARKET, BY APPLICATION 133
10.1 INTRODUCTION 134
FIGURE 40 RESIDENTIAL SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 134
TABLE 80 ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 134
TABLE 81 ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 135
TABLE 82 ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 135
TABLE 83 ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 135
10.2 RESIDENTIAL 136
10.2.1 NEW CONSTRUCTION 136
10.2.1.1 Energy efficiency and low maintenance costs to increase demand for architectural coatings 136
10.2.2 REMODEL AND REPAINT 136
10.2.2.1 Surge in renovation activities to fuel demand for architectural coatings 136
TABLE 84 RESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 137
TABLE 85 RESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 137
TABLE 86 RESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 137
TABLE 87 RESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 138
TABLE 88 RESIDENTIAL (NEW CONSTRUCTION): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 138
TABLE 89 RESIDENTIAL (NEW CONSTRUCTION): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 138
TABLE 90 RESIDENTIAL (NEW CONSTRUCTION): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 139
TABLE 91 RESIDENTIAL (NEW CONSTRUCTION): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 139
TABLE 92 RESIDENTIAL (REMODEL AND REPAINT): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 139
TABLE 93 RESIDENTIAL (REMODEL AND REPAINT): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 140
TABLE 94 RESIDENTIAL (REMODEL AND REPAINT): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 140
TABLE 95 RESIDENTIAL (REMODEL AND REPAINT): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 140
10.3 NONRESIDENTIAL 141
10.3.1 COMMERCIAL 141
10.3.1.1 Rise in private sector investments and increasing commercial office spaces to drive market 141
10.3.2 INDUSTRIAL 141
10.3.2.1 Growth of industrial sector to fuel demand for architectural coatings 141
10.3.3 INFRASTRUCTURE 142
10.3.3.1 Infrastructure development in emerging economies to drive market 142
TABLE 96 NONRESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 142
TABLE 97 NONRESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 142
TABLE 98 NONRESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 143
TABLE 99 NONRESIDENTIAL: ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 143
TABLE 100 NONRESIDENTIAL (COMMERCIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 143
TABLE 101 NONRESIDENTIAL (COMMERCIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 144
TABLE 102 NONRESIDENTIAL (COMMERCIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 144
TABLE 103 NONRESIDENTIAL (COMMERCIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 144
TABLE 104 NONRESIDENTIAL (INDUSTRIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 145
TABLE 105 NONRESIDENTIAL (INDUSTRIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 145
TABLE 106 NONRESIDENTIAL (INDUSTRIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 145
TABLE 107 NONRESIDENTIAL (INDUSTRIAL): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 146
TABLE 108 NONRESIDENTIAL (INFRASTRUCTURE): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 146
TABLE 109 NONRESIDENTIAL (INFRASTRUCTURE): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 146
TABLE 110 NONRESIDENTIAL (INFRASTRUCTURE): ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 147
TABLE 111 NONRESIDENTIAL (INFRASTRUCTURE): ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 147
11 ARCHITECTURAL COATINGS MARKET, BY REGION 148
11.1 INTRODUCTION 149
FIGURE 41 ASIA PACIFIC TO REGISTER HIGHEST CAGR BETWEEN 2023 AND 2028 149
TABLE 112 ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (USD MILLION) 149
TABLE 113 ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (USD MILLION) 150
TABLE 114 ARCHITECTURAL COATINGS MARKET, BY REGION, 2019–2022 (KILOTON) 150
TABLE 115 ARCHITECTURAL COATINGS MARKET, BY REGION, 2023–2028 (KILOTON) 150
11.2 ASIA PACIFIC 151
11.2.1 RECESSION IMPACT ON ASIA PACIFIC 152
FIGURE 42 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET SNAPSHOT 153
TABLE 116 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 153
TABLE 117 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 154
TABLE 118 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (KILOTON) 154
TABLE 119 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (KILOTON) 154
TABLE 120 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 155
TABLE 121 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 155
TABLE 122 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 155
TABLE 123 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 156
TABLE 124 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 156
TABLE 125 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 156
TABLE 126 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 157
TABLE 127 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 157
TABLE 128 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 157
TABLE 129 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 158
TABLE 130 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 158
TABLE 131 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 158
TABLE 132 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 159
TABLE 133 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 159
TABLE 134 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 159
TABLE 135 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 159
TABLE 136 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 160
TABLE 137 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 160
TABLE 138 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 160
TABLE 139 ASIA PACIFIC: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 160
11.2.2 CHINA 161
11.2.2.1 Foreign investments to drive market 161
11.2.3 INDIA 162
11.2.3.1 Boom in real estate industry to propel market 162
11.2.4 JAPAN 163
11.2.4.1 Investments in commercial and reconstruction sector to boost demand for architectural coatings 163
11.2.5 INDONESIA 163
11.2.5.1 Foreign investments in infrastructure and residential construction to drive market 163
11.2.6 THAILAND 164
11.2.6.1 Increasing awareness about esthetics and functionalities of architectural coating products to drive market 164
11.2.7 REST OF ASIA PACIFIC 164
11.3 NORTH AMERICA 164
11.3.1 RECESSION IMPACT ON NORTH AMERICA 165
FIGURE 43 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET SNAPSHOT 165
TABLE 140 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 166
TABLE 141 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 166
TABLE 142 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (KILOTON) 166
TABLE 143 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (KILOTON) 166
TABLE 144 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 167
TABLE 145 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 167
TABLE 146 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 167
TABLE 147 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 168
TABLE 148 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 168
TABLE 149 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 168
TABLE 150 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 168
TABLE 151 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 169
TABLE 152 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 169
TABLE 153 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 169
TABLE 154 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 170
TABLE 155 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 170
TABLE 156 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 170
TABLE 157 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 171
TABLE 158 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 171
TABLE 159 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 171
TABLE 160 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 171
TABLE 161 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 172
TABLE 162 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 172
TABLE 163 NORTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 172
11.3.2 US 172
11.3.2.1 Growth of private residential and nonresidential construction industry to boost market 172
11.3.3 CANADA 173
11.3.3.1 Foreign trade to fuel demand for premium coatings 173
11.3.4 MEXICO 174
11.3.4.1 Growth of tourism industry to drive market 174

11.4 EUROPE 174
11.4.1 RECESSION IMPACT ON EUROPE 175
FIGURE 44 EUROPE: ARCHITECTURAL COATINGS MARKET SNAPSHOT 176
TABLE 164 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 177
TABLE 165 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 177
TABLE 166 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (KILOTON) 178
TABLE 167 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (KILOTON) 178
TABLE 168 EUROPE: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 179
TABLE 169 EUROPE: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 179
TABLE 170 EUROPE: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 179
TABLE 171 EUROPE: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 180
TABLE 172 EUROPE: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 180
TABLE 173 EUROPE: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 180
TABLE 174 EUROPE: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 180
TABLE 175 EUROPE: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 181
TABLE 176 EUROPE: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 181
TABLE 177 EUROPE: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 181
TABLE 178 EUROPE: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 182
TABLE 179 EUROPE: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 182
TABLE 180 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 182
TABLE 181 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 182
TABLE 182 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 183
TABLE 183 EUROPE: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 183
TABLE 184 EUROPE: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 183
TABLE 185 EUROPE: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 183
TABLE 186 EUROPE: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 183
TABLE 187 EUROPE: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 184
11.4.2 GERMANY 184
11.4.2.1 Stringent environmental regulations to increase production of architectural coatings 184
11.4.3 RUSSIA 185
11.4.3.1 Growing population to fuel demand for architectural coatings in residential construction 185
11.4.4 UK 185
11.4.4.1 Growth of construction sector to propel market 185
11.4.5 FRANCE 186
11.4.5.1 Increasing demand for tourism infrastructure to drive market 186
11.4.6 ITALY 186
11.4.6.1 Growth of small and medium-sized enterprises to drive market 186
11.4.7 SPAIN 187
11.4.7.1 Adoption of advanced technology to fuel demand for architectural coatings 187
11.4.8 TURKEY 187
11.4.8.1 Rapid urbanization to drive market 187
11.4.9 REST OF EUROPE 187
11.5 MIDDLE EAST & AFRICA 188
11.5.1 RECESSION IMPACT ON MIDDLE EAST 188
FIGURE 45 SAUDI ARABIA TO REGISTER HIGHEST CAGR BETWEEN 2023 AND 2028 188
TABLE 188 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 189
TABLE 189 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 189
TABLE 190 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (KILOTON) 189
TABLE 191 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (KILOTON) 190
TABLE 192 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 190
TABLE 193 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 190
TABLE 194 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 191
TABLE 195 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 191
TABLE 196 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 191
TABLE 197 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 191
TABLE 198 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 192
TABLE 199 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 192
TABLE 200 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 192
TABLE 201 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 193
TABLE 202 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 193
TABLE 203 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 193
TABLE 204 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 194
TABLE 205 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 194
TABLE 206 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 194
TABLE 207 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 194
TABLE 208 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 195
TABLE 209 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 195
TABLE 210 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 195
TABLE 211 MIDDLE EAST & AFRICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 195
11.5.2 SAUDI ARABIA 196
11.5.2.1 Mega housing projects to boost demand for architectural coatings 196
11.5.3 SOUTH AFRICA 196
11.5.3.1 Regional alliances and strategic acquisitions to drive market 196
11.5.4 EGYPT 196
11.5.4.1 New residential projects to fuel demand for premium coatings 196
11.5.5 REST OF MIDDLE EAST & AFRICA 197
11.6 SOUTH AMERICA 197

11.6.1 RECESSION IMPACT ON SOUTH AMERICA 197
FIGURE 46 BRAZIL TO REGISTER HIGHEST CAGR BETWEEN 2023 AND 2028 198
TABLE 212 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (USD MILLION) 198
TABLE 213 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 198
TABLE 214 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2019–2022 (KILOTON) 199
TABLE 215 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COUNTRY, 2023–2028 (KILOTON) 199
TABLE 216 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (USD MILLION) 199
TABLE 217 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (USD MILLION) 199
TABLE 218 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2019–2022 (KILOTON) 200
TABLE 219 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE, 2023–2028 (KILOTON) 200
TABLE 220 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (USD MILLION) 200
TABLE 221 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (USD MILLION) 200
TABLE 222 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2019–2022 (KILOTON) 201
TABLE 223 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY, 2023–2028 (KILOTON) 201
TABLE 224 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (USD MILLION) 201
TABLE 225 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 202
TABLE 226 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2019–2022 (KILOTON) 202
TABLE 227 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY APPLICATION, 2023–2028 (KILOTON) 202
TABLE 228 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (USD MILLION) 203
TABLE 229 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (USD MILLION) 203
TABLE 230 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2019–2022 (KILOTON) 203
TABLE 231 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY COATING TYPE, 2023–2028 (KILOTON) 203
TABLE 232 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (USD MILLION) 203
TABLE 233 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (USD MILLION) 204
TABLE 234 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2019–2022 (KILOTON) 204
TABLE 235 SOUTH AMERICA: ARCHITECTURAL COATINGS MARKET, BY USER TYPE, 2023–2028 (KILOTON) 204
11.6.2 BRAZIL 204
11.6.2.1 Rising living standards and easier credit availability to fuel demand for architectural coatings 204
11.6.3 ARGENTINA 205
11.6.3.1 Improved economic conditions to drive market 205
11.6.4 REST OF SOUTH AMERICA 205
12 COMPETITIVE LANDSCAPE 206
12.1 OVERVIEW 206
TABLE 236 STRATEGIES ADOPTED BY KEY ARCHITECTURAL COATINGS PLAYERS (2016–2023) 206
12.2 COMPETITIVE LEADERSHIP MAPPING, 2022 208
12.2.1 STARS 208
12.2.2 EMERGING LEADERS 208
12.2.3 PARTICIPANTS 208
12.2.4 PERVASIVE PLAYERS 208
FIGURE 47 ARCHITECTURAL COATINGS MARKET: COMPETITIVE LEADERSHIP
MAPPING, 2022 209
12.3 STARTUP/SME EVALUATION QUADRANT, 2022 210
12.3.1 RESPONSIVE COMPANIES 210
12.3.2 PROGRESSIVE COMPANIES 210
12.3.3 STARTING BLOCKS 210
12.3.4 DYNAMIC COMPANIES 210
FIGURE 48 ARCHITECTURAL COATINGS MARKET: SME MATRIX, 2022 211
12.4 STRENGTH OF PRODUCT PORTFOLIO 212
FIGURE 49 PRODUCT PORTFOLIO ANALYSIS OF TOP PLAYERS IN ARCHITECTURAL COATINGS MARKET 212
12.5 COMPETITIVE BENCHMARKING 213
TABLE 237 ARCHITECTURAL COATINGS MARKET: KEY STARTUPS/SMES 213
TABLE 238 ARCHITECTURAL COATINGS MARKET: COMPETITIVE BENCHMARKING OF KEY PLAYERS [STARTUPS/SMES] 213
TABLE 239 COMPANY EVALUATION MATRIX: ARCHITECTURAL COATINGS MARKET 214
12.6 MARKET SHARE ANALYSIS 214
FIGURE 50 MARKET SHARE, BY KEY PLAYER (2022) 214
TABLE 240 ARCHITECTURAL COATINGS MARKET: INTENSITY OF COMPETITIVE
RIVALRY, 2022 215
12.7 MARKET RANKING ANALYSIS 215
FIGURE 51 MARKET RANKING ANALYSIS, 2022 215
12.8 REVENUE ANALYSIS 216
FIGURE 52 REVENUE ANALYSIS OF TOP FIVE PLAYERS, 2018–2022 216
12.9 COMPETITIVE SCENARIO 217
12.9.1 MARKET EVALUATION FRAMEWORK 217
TABLE 241 STRATEGIC DEVELOPMENTS, BY COMPANY 217
TABLE 242 WIDELY ADOPTED STRATEGIES 218
TABLE 243 GROWTH STRATEGIES ADOPTED BY KEY COMPANIES 218
12.9.2 MARKET EVALUATION MATRIX 219
TABLE 244 COMPANY INDUSTRY FOOTPRINT 219
TABLE 245 COMPANY REGION FOOTPRINT 219
TABLE 246 COMPANY FOOTPRINT 219
12.10 STRATEGIC DEVELOPMENTS 220
TABLE 247 ARCHITECTURAL COATINGS MARKET: PRODUCT LAUNCHES, 2016–2023 220
TABLE 248 ARCHITECTURAL COATINGS MARKET: DEALS, 2016–2023 223
TABLE 249 ARCHITECTURAL COATINGS MARKET: OTHERS, 2016–2023 228

13 COMPANY PROFILES 229
(Business Overview, Products Offered, Recent Developments, Deals, MnM view, Right to win, Strategic choices, Weakness and competitive threats) *
13.1 KEY PLAYERS 229
13.1.1 SHERWIN-WILLIAMS COMPANY 229
TABLE 250 SHERWIN-WILLIAMS COMPANY: COMPANY OVERVIEW 229
FIGURE 53 SHERWIN-WILLIAMS COMPANY: COMPANY SNAPSHOT 230
TABLE 251 SHERWIN-WILLIAMS COMPANY: PRODUCT LAUNCHES 231
TABLE 252 SHERWIN-WILLIAMS COMPANY: DEALS 232
13.1.2 PPG INDUSTRIES, INC. 234
TABLE 253 PPG INDUSTRIES, INC.: COMPANY OVERVIEW 234
FIGURE 54 PPG INDUSTRIES, INC.: COMPANY SNAPSHOT 234
TABLE 254 PPG INDUSTRIES, INC.: PRODUCT LAUNCHES 236
TABLE 255 PPG INDUSTRIES, INC.: DEALS 236
TABLE 256 PPG INDUSTRIES, INC.: OTHERS 237
13.1.3 AKZONOBEL N.V. 239
TABLE 257 AKZONOBEL N.V.: COMPANY OVERVIEW 239
FIGURE 55 AKZONOBEL N.V.: COMPANY SNAPSHOT 240
TABLE 258 AKZONOBEL N.V.: PRODUCT LAUNCHES 242
TABLE 259 AKZONOBEL N.V.: DEALS 242
13.1.4 BASF COATING GMBH 245
TABLE 260 BASF COATING GMBH: COMPANY OVERVIEW 245
FIGURE 56 BASF COATING GMBH: COMPANY SNAPSHOT 245
TABLE 261 BASF COATINGS GMBH: PRODUCT LAUNCHES 246
TABLE 262 BASF SE: OTHERS 246
13.1.5 JOTUN A/S 248
TABLE 263 JOTUN A/S: COMPANY OVERVIEW 248
FIGURE 57 JOTUN A/S: COMPANY SNAPSHOT 248
TABLE 264 JOTUN A/S: DEALS 249
13.1.6 ASIAN PAINTS LIMITED 251
TABLE 265 ASIAN PAINTS LIMITED: COMPANY OVERVIEW 251
FIGURE 58 ASIAN PAINTS LIMITED: COMPANY SNAPSHOT 251
TABLE 266 ASIAN PAINTS LIMITED: PRODUCT LAUNCHES 252
TABLE 267 ASIAN PAINTS LIMITED: DEALS 253
13.1.7 KANSAI PAINTS CO., LTD. 254
TABLE 268 KANSAI PAINTS CO., LTD.: COMPANY OVERVIEW 254
FIGURE 59 KANSAI PAINTS CO., LTD.: COMPANY SNAPSHOT 254
TABLE 269 KANSAI PAINTS CO., LTD.: PRODUCT LAUNCHES 255
TABLE 270 KANSAI PAINTS CO., LTD.: DEALS 255
13.1.8 NIPPON PAINT HOLDINGS CO., LTD. 257
TABLE 271 NIPPON PAINT HOLDINGS CO., LTD.: COMPANY OVERVIEW 257
FIGURE 60 NIPPON PAINT HOLDINGS CO., LTD.: COMPANY SNAPSHOT 257
TABLE 272 NIPPON PAINT HOLDINGS CO., LTD.: PRODUCT LAUNCHES 258
TABLE 273 NIPPON PAINT HOLDINGS CO., LTD.: DEALS 259
13.1.9 RPM INTERNATIONAL, INC. 260
TABLE 274 RPM INTERNATIONAL, INC.: COMPANY OVERVIEW 260
FIGURE 61 RPM INTERNATIONAL, INC.: COMPANY SNAPSHOT 260
TABLE 275 RPM INTERNATIONAL, INC.: DEALS 261
13.1.10 MASCO CORPORATION 263
TABLE 276 MASCO CORPORATION: COMPANY OVERVIEW 263
FIGURE 62 MASCO CORPORATION: COMPANY SNAPSHOT 263
13.2 OTHER PLAYERS 265
13.2.1 HEMPEL A/S 265
TABLE 277 HEMPEL A/S: DEALS 266
13.2.2 DAW SE 267
TABLE 278 DAW SE: DEALS 267
13.2.3 INDIGO PAINTS PVT. LTD. 268
13.2.4 DIAMOND VOGEL PAINT COMPANY 269
13.2.5 KELLY-MOORE PAINTS 270
13.2.6 BERGER PAINTS INDIA LIMITED 271
13.2.7 SHALIMAR PAINTS 272
13.2.8 BENJAMIN MOORE & CO 273
13.2.9 BRILLUX GMBH & CO. KG 274
13.2.10 CARPOLY CHEMICAL GROUP CO., LTD. 275
13.2.11 CLOVERDALE PAINT INC. 276
13.2.12 STO CORP. 277
13.2.13 LANCO PAINTS 278
13.2.14 GUANGDONG MAYDOS BUILDING MATERIALS CO., LTD. 279
13.2.15 FUJIKURA KASEI CO., LTD. 280
*Details on Business Overview, Products Offered, Recent Developments, Deals, MnM view, Right to win, Strategic choices, Weakness and competitive threats might not be captured in case of unlisted companies.
14 ADJACENT AND RELATED MARKETS 281
14.1 INTRODUCTION 281
14.2 PAINTS & COATINGS MARKET: LIMITATIONS 281
14.3 PAINTS & COATINGS MARKET: DEFINITION 281
14.4 PAINTS & COATINGS MARKET: OVERVIEW 282
14.5 PAINTS & COATINGS MARKET, BY TECHNOLOGY 282
TABLE 279 ARCHITECTURAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2017–2020 (USD MILLION) 282
TABLE 280 ARCHITECTURAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2021–2026 (USD MILLION) 283
TABLE 281 ARCHITECTURAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2017–2020 (KILOTON) 283
TABLE 282 ARCHITECTURAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2021–2026 (KILOTON) 283
TABLE 283 INDUSTRIAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2017–2020 (USD MILLION) 283
TABLE 284 INDUSTRIAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2021–2026 (USD MILLION) 284
TABLE 285 INDUSTRIAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2017–2020 (KILOTON) 284
TABLE 286 INDUSTRIAL PAINTS & COATINGS MARKET, BY TECHNOLOGY, 2021–2026 (KILOTON) 284
14.6 PAINTS & COATINGS MARKET, BY RESIN TYPE 285
TABLE 287 ARCHITECTURAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2017–2020 (USD MILLION) 285
TABLE 288 ARCHITECTURAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2021–2026 (USD MILLION) 285
TABLE 289 ARCHITECTURAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2017–2020 (KILOTON) 286
TABLE 290 ARCHITECTURAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2021–2026 (KILOTON) 286
TABLE 291 INDUSTRIAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2017–2020 (USD MILLION) 286
TABLE 292 INDUSTRIAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2021–2026 (USD MILLION) 287
TABLE 293 INDUSTRIAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2017–2020 (KILOTON) 287
TABLE 294 INDUSTRIAL PAINTS & COATINGS MARKET, BY RESIN TYPE, 2021–2026 (KILOTON) 287
14.7 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY 288
TABLE 295 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY, 2017–2020 (USD MILLION) 288
TABLE 296 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY, 2021–2026 (USD MILLION) 288
TABLE 297 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY, 2017–2020 (KILOTON) 288
TABLE 298 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY, 2021–2026 (KILOTON) 288
14.8 PAINTS & COATINGS MARKET, BY REGION 289
TABLE 299 PAINTS & COATINGS MARKET, BY REGION, 2017–2020 (USD MILLION) 289
TABLE 300 PAINTS & COATINGS MARKET, BY REGION, 2021–2026 (USD MILLION) 289
TABLE 301 PAINTS & COATINGS MARKET, BY REGION, 2017–2020 (KILOTON) 290
TABLE 302 PAINTS & COATINGS MARKET, BY REGION, 2021–2026 (KILOTON) 290

15 APPENDIX 291
15.1 DISCUSSION GUIDE 291
15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 294
15.3 CUSTOMIZATION OPTIONS 296
15.4 RELATED REPORTS 296
15.5 AUTHOR DETAILS 297

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